Jose Filipe Torres
CEO, Bloom Consulting
For the last 15 years, Mr. Torres has been advising countries in the field of nation branding, working directly with heads of states, directors of national tourism organizations and investment promotion agencies. Among his clients are numerous countries, regions and cities spread across five continents.
Mr. Torres collaborates directly with OECD and the World Economic Forum in the matters of nation branding and is a guest speaker at some of the most prestigious universities in the USA and Europe, such as Harvard, London Business School, Stockholm School of Economics and many other. He has also shared his rich experiences through interviews given to the Economist, BBC, Guardian, CNN, etc.
Since 2011, his company has been conducting several major, global research projects called the Bloom Consulting Country Brand Ranking, and more recently the Digital Country Index, as well as the Digital City Index.